In this issue
Welcome to the Red Letter
A message from David
Azuma debuts in Scotland on East Coast test run
Winning market share against the airlines between Scotland and London
Book onto our next stakeholder summit
Unveiling our partnership with the Great Exhibition of the North
New secure bike hubs across our network
Improving our toilets on board
Improving Newark North Gate station and car park
Helping to transform Doncaster station
Launching Seatfrog to allow our passengers to upgrade
Launching Seatfrog to allow our passengers to upgrade
 

We’re launching Seatfrog on the East Coast, a brand new app that allows customers to bid to upgrade their seats from Standard to First Class. This is a world first in the rail industry, made possible by our Innovation team.

Customers will need to download the app and enter their booking reference, where a couple of hours before they travel they’ll be offered the opportunity to bid for an upgrade to First Class if there are seats available on their service.

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